Company: Social Report
We wanted to offer marketers a platform to help them manage their customers’ ever increasing appetite for social media.
Becoming a partner to Facebook and LinkedIn. Attracting interest in large companies such as GoDaddy. Having high profile businesses and individuals using our platform.
On the product side: figuring the balance between features, the complexity they bring and maintaining ease of use. On the marketing side: in spite of having the most features and best price, becoming more known.