Imagine having a world-class community of experts supporting you. Dreams come true.
ASG Labs is a community of experts in growth, engineering, Salesforce operations, and analytics that help brainstorm, strategize, and actually execute. ASG shares this incredible talent across all our companies, so everyone wins.
Analytics
What
Data engineering, setting up KPI dashboards, automating financial reporting
Why
The best decisions are grounded in empirical evidence.
Who
Best advice:
“Life is short, son; enjoy it!” – My Grandma
Hidden talent:
If I told you, it wouldn’t be hidden anymore!
Favorite quote:
“There is nothing noble in being superior to your fellow man; true nobility is being superior to your former self.” ― Ernest Hemingway
My heroes:
My Grandads. Despite the trials they faced at a young age, they were endlessly positive going on to build an amazing family whilst filling us all with a wonderful perspective on life.
Engineering
What
Technical due diligence on acquisitions, engineering hiring, tech strategy, outsourcing relationships.
Why
Having a trusted advisor in your corner to call on for all-things-technology is priceless.
Who
My hero:
My Dad, he is a military veteran who has served with honor through multiple tours of duty. I have always admired his ability to leave it at the door, he never let his work life influence his family life, and he always encouraged his kids to chase their dreams.
Dream dinner companions:
Satya Nadella and Elon Musk. I appreciate IT visionaries and folks that challenge the status quo.
Best advice:
"Google it" Over a decade ago received this piece of advice.
Hidden talent:
Soccer.
Growth
What
SEO, SEM, Email marketing, retargeting, A/B testing, Salesforce automation, business processes.
Why
Growth is our holy grail.
Who
Hidden talent:
Juggling (literally and figuratively)
Dream dinner companions:
Roger Federer because he has been at the top of his sport for 20 years, and is a true and humble champion.
Product
What
The process of studying, quantifying, imagining, and producing intuitive products that address the needs of a their customers.
Why
Great products are obvious, and very difficult to produce.
Who
Best advice:
Don’t shy away from hardship as hardships produce perseverance; perseverance, character; and character, hope. A persevered heart filled with hope is the greatest gift.
My hero:
My grandmother, Franny, loved deeply, gave freely and lived fully. Through some of life’s greatest hardships, she leaned into family and her faith. She was strong-willed, courageous and full-of-life.
Best advice:
1) Learn people's names. It matters. 2) It's more important people know you than that they know what you know. 3) Use checklists. They help you win.
Favorite quote:
"Be kind, for everyone you meet is fighting a hard battle." - Ian Maclaren